Lois B Designs Print and Web


  • 1995 to present
  • Lois B Designs (formerly Bergerson Design)
  • Logos and branding, brochures and catalogs, printed materials, web sites.
    Software: InDesign, QuarkXPress, Photoshop, Illustrator, Dreamweaver, Word, Excel, Quicken, Wordpress

  • 2008 - present
    Designer and Board Member, Sewing Machine Project
  • Serve on Board of Directors to guide and define initiatives
    • Transformed previous web site, also designed and strategized site for new initiative, Sea Hope Partners
    • Designed print materials for organization and board members
  • 2008
  • Goodman Community Center
    Historical Book and Publication Design
    Designed and managed book publication: An East Side Album, A Community Remembers, also Grand Opening Invitational collateral

1996, 1999, 2002
Gempler's Outdoor Supplies

Designer and Project manager
Consulted with directors to produce seasonal catalogs for outdoor product companies.

  • 1982-94
  • Cottonwood Futons & Furnishings, Inc.
  • Co-owner
  • Created and developed a successful small business, starting from a cottage industry to a manufacturing and retail business with 2 retail stores, 15 employees, and steady profit growth. Lois's responsibilities included art directing and design, merchandising and marketing. These efforts were key in illustrating and enhancing Cottonwood's products and services.
  • 1987-88
  • John Robertson & Associates
  • Graphic Designer
  • 1985-86
  • MATC
  • Lecturer, Art Department
  • 1984-86
  • University Publications, University of Wisconsin-Madison
  • Graphic Designer


  • Madison Area Technical College
    Coursework in Web Site Design

  • Bachelor of Fine Arts ~ Graphic Design
  • University of Wisconsin - Eau Claire


  • May 2011
  • Art Exhibit, Main Street Art Works
  • 2001 International Interior Design Competition
  • First place, Wisconsin Chapter, for Animart Pet Store
  • 1993 International Interior Design Competition
  • First place, Cottonwood Window Display
  • 1989 Wisconsin Arts Board Grant Recipient
  • Developed concept, art directed and published a literary book.
  • 1984 Wisconsin Biennual Exhibition
Lois Bergerson

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